The Financial Times is collaborating with CNBC to launch the Future of Finance, a print, online and broadcast series, supported by QFINANCE that aims to point a way forward following the biggest financial crisis for global capitalism in living memory.
The Future of Finance series launches on 19 October and will be produced in multiple formats: a weekly tabloid supplement inside global editions of the Financial Times, an FT.com microsite and a four part CNBC television series that will air across EMEA and Asia until 9 November. Four key themes will be explored across all media formats: the future of banks; governance and regulation; the future of financial markets and regulating bubbles; and the future of the global economy.
Dan Bogler, managing editor at the Financial Times, commented: “The Future of Finance series positions the Financial Times as a leader in the post-crunch debate and will include in-depth analysis from some of our most celebrated journalists”.
The Financial Times series will be edited by Hugo Greenhalgh and Robert Orr and will feature articles from leading FT correspondents, including Martin Wolf, Gillian Tett and John Authers. Other contributors are UK Prime Minister Gordon Brown, Emilio Botín, chairman of Banco Santander, and Howard Davies, director of the London School of Economics and Political Science. CNBC’s Future of Finance coverage will be led by presenter Geoff Cutmore.
Veronica Ahiagbede, Executive Producer at CNBC added: “CNBC’s series will go inside finance to gauge the impact of the world-wide sector crisis and the unprecedented government interventions that followed. We’ll speak with front line witnesses to consider future models of banking regulation and discuss the proposed solutions aimed to fix finance.”
All marketing will jointly promote the CNBC series and the Financial Times supplements. The Financial Times will run a global marketing campaign while CNBC’s activity will focus on EMEA and Asia.
For further information, please contact:
Kristina Eriksson, Financial Times, +44 20 7873 4961 or kristina.eriksson@ft.com
About the Financial Times:
The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing extensive news, comment and analysis, the newspaper is printed at 23 print sites across the globe, has a daily circulation of 395,845 (ABC figures, August, 2009) and a readership of 1.3 million people worldwide. FT.com is the definitive home for business intelligence on the web, providing an essential source of news, comment, data and analysis for the global business community. FT.com attracts 11.4 million unique users, generating 83.2 million page views (ABCe figures, March 2009) and now has over 1.4 million registered users.
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