19 June 2019: Today, the Financial Times announces the launch of FT Moral Money, a new initiative that will explore the fast-growing and international shift towards ethical, sustainable and responsible investing.
The ESG sector, where finance and business comply with environmental, social and governance goals, is growing at a record speed, to the point where a quarter of all investable assets globally -- worth $31 trillion by the wisest measure (Global Sustainable Investment Alliance, 2018) -- are being managed with some type of ESG mandate.
“As younger generations push for more social purpose and ethical decision-making from employers, governments and consumer brands, global businesses and investors are looking for guidance,” said Gillian Tett, US editor-at-large and chairman of the editorial board. “There’s never been more need for the FT’s authoritative, agenda-setting and globally-minded journalism to help readers understand and navigate this new world order.”
FT Moral Money will consist of a weekly newsletter and a hub page, providing original news and commentary as well as a roundup of relevant journalism from the FT, FT Specialist and Nikkei Asian Review. The brand will extend to events and audio in the future.
Tett will lead the initiative with two journalists who have been hired to work on a dedicated team, based in New York. Billy Nauman will be joining from Money-Media as FT Moral Money producer/reporter, and Patrick Temple-West will be joining from Politico as FT Moral Money reporter.
FT Moral Money is part of a larger investment strategy to grow the FT’s brand and audience in the US. Initiatives already underway include the recently launched weekly newsletter Tech Scroll Asia, a syndication deal with the Los Angeles Times, and new investment in marketing, product and technology. Earlier this year, Tett began her new role as US editor-at-large and chairman of the US editorial board in which she has been leading on ventures to support the US expansion.
This year, FT Moral Money will be supported by CFA Institute.
Follow along on Twitter at @ftmoralmoney
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About the Financial Times
The Financial Times is one of the world’s leading business news organisations, recognised internationally for its authority, integrity and accuracy. The FT has a record paying readership of one million, three-quarters of which are digital subscriptions. It is part of Nikkei Inc., which provides a broad range of information, news and services for the global business community.