The Financial Times today launches a royalty free republishing licence enabling education customers to reuse FT content to provide market context for their learning resources.
The licence grants accredited schools or universities the rights to republish the text of FT articles in either print or digital format to complement their curriculum. The FT is inviting applications from any school or university worldwide and will initially select 20 academic institutions to pioneer this new approach. Licences will be awarded based on the quality of the application.
Caspar de Bono, Managing Director B2B, said: “Employers want to hire students who are able to apply theory in practice and are well informed of commercial issues and international markets. This licence is designed to help educators use articles from the Financial Times in the creation of new learning resources.”
The FT’s award-winning news and analysis provides students with a valuable understanding of global business, economic, political and social issues. FT education products now serve 25 of the world’s top 50 business schools including the University of St Gallen in Switzerland, which is an early adopter of the new licence. St Gallen uses FT articles to create case studies for students to use in preparation for mock recruitment interviews. For more information, read the FT St Gallen case study.
More information on the royalty free republishing licence can be found at www.ft.com/republishing
- Ends -
Notes to editors
Summary of republishing conditions
The licence allows the re-publisher to select up to 1,000 FT articles from a database of 100,000 articles with copyrights cleared. The articles become available for royalty free reuse 30 days after their original FT publication date and must be used as part of a larger, original work in which they make up no more than 50% of the whole. The articles cannot simply be republished in isolation or housed in a database for retrieval. This is in keeping with the purpose of the licence, which is to encourage the creation of new resources, rather than the redistribution of FT articles without any additional educational value. Publishers of the learning resources must attribute the articles to the FT either by using a template provided or according to the FT’s attribution instructions.
Using FT logo for attribution purposes
The new learning resources will be the responsibility of the re-publisher and must carry the name and branding of the re-publisher as the primary identity. The learning resources will not be edited or reviewed by the Financial Times, so the FT identity can only be used for attributing FT content. The licence grants royalty free rights to use a specific FT attribution logo which allows the publisher to indicate that the learning resources include articles republished from the Financial Times.
Additional options
Publishers have the option to provide a link to a promotional offer for subscriptions to the live version of FT.com at www.ft.com/educationoffer
The learning resources that are created using FT articles can be republished and used by the school independently of the FT and without payment of any royalties. The publisher may also provide the learning resources to the FT for publication and use on FT platforms, but there are no obligations on the publisher or the FT to do so.
For more information contact:
ASIA:
Kristina Eriksson
EMEA Head of Communications, Financial Times
T: +44 20 7873 4961
E: kristina.eriksson@ft.com
UK/EMEA:
Emily Gibbs
Corporate Communications Manager, Financial Times
T: +44 (0) 207 873 3184
E: emily.gibbs@ft.com
US:
Andrew Green
Communications Manager, Financial Times
T: +1-917-551-5093
E: Andrew.green@ft.com
About the Financial Times
The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing essential news, comment, data and analysis for the global business community, the FT has a combined paid print and digital circulation of more than 600,000 (Deloitte assured, Q4 2012). FT.com has over 328,000 paying digital subscribers and the newspaper has a global print circulation of 256,696 (ABCs, May 2013).Mobile is an increasingly important channel for the FT, driving 34% of FT.com traffic and 15% of digital subscriptions. FT education products now serve 25 of the world’s top 50 business schools.