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BurrellesLuce agrees new approach to Financial Times press cuttings

The Financial Times today announces that BurrellesLuce, a US provider of media monitoring services, has agreed a new license with the Financial Times that will increase its coverage and change the way FT articles are accessed.

From 1st October 2010, the BurrellesLuce service will deliver links to FT articles hosted on FT.com, including online content and PDFs of press cuttings from all regional print editions of the FT newspaper.

Registered users of FT.com can access up to 10 articles per month at no cost. Unlimited access to FT articles requires a premium or corporate subscription.

Caspar de Bono, Managing Director of B2B at the Financial Times, said: “We have created a system that increases coverage and reduces costs for low frequency users. We recognize the value of the services provided by BurrellesLuce and at the same time want to ensure price transparency and consistency for customers of the Financial Times.”

Dan Schaible, BurrellesLuce Senior Vice President Content said, “BurrellesLuce remains committed to supporting the efforts of our content providers to find sustainable business models that provide equity for our customers based on use. We are pleased to be a media monitoring partner of the FT. We are especially pleased to be allowed meaningful input on the FT’s efforts as they continue to evolve their strategy.”

The agreement with BurrellesLuce supports the FT’s direct licensing strategy, providing FT license holders with unlimited access to FT journalism through FT.com and third-party technology platforms. The FT has 38 authorized FT channel partners, including 19 media monitoring agencies.

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For further information, please contact:
Darcy Keller, Financial Times
+1 212-641-6614

Notes to editors:

FT press cuttings (www.ft.com/presscuttings) are available on FT.com on a limited basis for free and on an unlimited basis for subscribers and direct license holders.

Anyone can use the email linking tool on FT.com to share a link to an article. There is no limit on the number of links that can be sent and it is free to send the link. The recipient can access the article on FT.com as a registered user or subscriber.

The Financial Times introduced a direct, multi-platform license in April 2008 for groups of ten or more users to have unlimited access to FT journalism via FT.com, FT mobile apps and third-party platforms (a list is available at www.ft.com/corporate). The price of the FT license is based on the number of users, not the technology platforms used to access the content. Buying an FT Corporate License does not include a subscription to third-party services, such as BurrellesLuce.

The Copyright Clearance Centre (CCC) does not have a mandate to license the digital distribution of the Financial Times or the rights to view digital images of FT content. The CCC will retain the mandate to license photocopying of FT newspaper articles.

About the Financial Times:

The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing essential news, comment, data and analysis for the global business community, the newspaper, printed at 23 print sites across the globe, has a daily circulation of 378,497 (ABC figures July 2010), while FT.com has over 2.6 million registered users and 149,047 digital subscribers. The FT’s combined print and paid digital circulation is 563,026 (Deloitte assured, July 2010) and it has a combined print and online average daily readership of 1.9 million people worldwide (PwC assured, November 2009).

About BurrellesLuce:

BurrellesLuce helps communication professionals maximize their media relations results through a full range of planning, monitoring, and measurement services. Gain access to our user-friendly portal where you can review, organize and measure all of your coverage in local and national print, blogs, online news and video sharing sites, broadcast outlets, and social media. This simple to use tool combined with our proprietary methodology of monitoring print and online content from both free and subscription sources allows you to manage your organization’s media results and reputation. BurrellesLuce is your dedicated partner in monitoring, measuring and managing the media that matter most to you.

Copyright The Financial Times Limited 2010. You may share using our article tools. Please don’t cut articles from FT.com and redistribute by email or post to the web.

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