The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing essential news, comment, data and analysis for the global business community, the FT has a combined paid print and digital circulation of 690,000 (Deloitte assured, Q3 2014). Mobile is an increasingly important channel for the FT, driving 60 per cent of subscriber consumption, almost 50 per cent of total traffic and 20 per cent of new digital subscriptions. FT education products now serve two thirds of the world’s top 50 business schools. For news about the FT follow @FTPressOffice.
The Financial Times took home the award for best internal communications campaign at this year’s PR Week Awards ceremony, held in London on October 14, 2014.
The winning campaign, Digital Learning Week, is an annual event held in FT offices globally that informs, educates and creates a dialogue around all things digital for both editorial and commercial employees. In 2014, Digital Learning Week included 64 events with 90 high calibre internal and external speakers.
The Financial Times hosted its inaugural FT Africa Summit in London this week. FT editor Lionel Barber and Africa editor Javier Blas chaired the event, sub-titled ‘Consolidating the Continent’s Rise’. It featured keynote presentations and high-level panels involving finance ministers, investors and business leaders with an interest in Africa. More than 275 delegates gathered at Claridge’s Hotel to discuss the issues affecting this rapidly developing region as it cements its position in the global economy.
Lionel Barber said: “Africa has become a magnet for international investors and has a vibrant business and financial markets sector. The FT has a dedicated team of journalists working from four bureaux across the continent and our new Africa Summit demonstrates our commitment to covering this important region, giving a platform to the leaders who are driving the rise of Africa’s economic power.”