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Financial Times celebrates 125 with SportFest

As part of its 125th anniversary celebrations the FT invited readers to take part in SportFest 2013, an initiative to help children play, live and love sports as part of developing a healthy lifestyle. Watch the video here.

Families were given a chance to meet sporting legends such as Olympic gold medal rowers Katherine Grainger and Matthew Pinsent; rugby players Austin Healey, Martin Johnson and Will Greenwood; and tennis player Tim Henman. Children were given the opportunity to receive hands-on coaching from sporting heroes, compete in rowing competitions, attend musical performances and more.

Ben Hughes, global commercial director and deputy chief executive of the Financial Times, said: “Fostering an active lifestyle with young people is important to the FT – they are our future readers, writers, and leaders. I strongly believe that we can all take inspiration from these role models in sport, whatever our vocation.”

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For more information, contact:
Alyssa Zeisler, Communications Assistant
T: +44 20 7873 4920
E: alyssa.zeisler@ft.com

About the Financial Times

The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing essential news, comment, data and analysis for the global business community, the FT has a combined paid print and digital circulation of more than 600,000 (Deloitte assured, Q2 2013). Mobile is an increasingly important channel for the FT, driving more than a third of FT.com traffic and a quarter of digital subscriptions. FT education products now serve 25 of the world’s top 50 business schools.

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