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11 June 2015: Last night the Financial Times and How To Spend It took home two prizes at the Online Media Awards in London.
How To Spend It won Best Lifestyle / Leisure News Site and the FT’s advertising team won Best Commercial Innovation for rethinking advertising with its ‘cost per hour’ attention metric.
The wins come hot on the heels of a successful night for the FT’s editorial team in Asia, who scooped five prizes in the Society of Publishers Asia (SOPA) Awards for Editorial Excellence.
In April, both How To Spend It and ‘cost per hour’ were recognised in the News Awards and the Drum Digital Trading Awards.