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Empire State Building, New York Stock Exchange commemorate landmark year for the FT
NEW YORK: 30 April 2013: This week, the Financial Times will celebrate 125 years as one of the world’s leading business news organisations with a series of events and initiatives in the US.
Today, FT Group CEO John Ridding and FT Editor Lionel Barber will ring the Closing Bell at the New York Stock Exchange, followed by an appearance on CNBC’s Closing Bell with Maria Bartiromo. Watch live at 4pm ET.
When the closing bell rings this afternoon, a special anniversary offer for a one-year standard FT.com subscription will be available for $125, valid for new US-based subscribers only. The limited time offer will be available at ft.com/125 through 1 May. Readers in the US will see promoted Twitter and LinkedIn campaigns, and in New York City, the offer will be available to redeem via Foursquare “specials” at the Empire State Building and New York Stock Exchange.
On Wednesday, 1 May, the Empire State Building will be lit in the FT’s signature pink to commemorate the milestone, the first time the iconic building will use this color.
Over the course of the week, FT branded hot air balloons,created by Exclusive Ballooning,will be making stopsat Pier 5 in Brooklyn Bridge Park (30 April, 4pm ET), Nelson A. Rockefeller Park in lower Manhattan (1 May, 6pm ET), and will take a flight over New Jersey on the morning of 1 May.
The FT was founded in 1888 and the first edition of the newspaper was printed on 13 February. Since turning the newspaper pages pink in 1893, the FT has continued to innovate and evolve, becoming global and pioneering new digital business models, products and services. Today, the FT serves more readers and subscribers across the world than ever before and is recognized internationally for its authoritative and trusted news, commentary and analysis.
Follow the celebration at #FT125 and visit ft.com/125 or http://financialtimes.tumblr.com/ for more information about the FT’s 125th anniversary.
The Empire State Building image ® is a registered trademark of ESBC and is used with permission