© The Financial Times Ltd 2017 FT and 'Financial Times' are trademarks of The Financial Times Ltd.
The Financial Times launches today a multi-million dollar print and digital marketing campaign in the US, underscoring its position as the authoritative source on US and global business, economic and political news. Creatives will include:
Caroline Halliwell, Director of Marketing for the Financial Times, said: “This campaign reflects the FT’s unwavering commitment to delivering a sharp perspective of global business news and analysis with intelligence, insight and wit. It also represents a substantial investment in the US, one of our fastest growing markets.”
The advertisements will appear in print and digital editions of The Economist, Bloomberg BusinessWeek, Fast Company, Fortune, CNN Money and New Scientist throughout the summer.