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Announcing New FT Emerging Markets News & Analysis Service
NEW YORK/LONDON: The Financial Times today announces the launch of FT Tilt, a premium online financial news and analysis service focused exclusively on the emerging world. It serves finance professionals who have a direct interest in these markets and business professionals who need a deeper understanding of the fast-growing regions.
Paul Murphy, editor-in-chief of FT Tilt, commented: “Recent years have seen economic power shift—or tilt—south and east. This trend is accelerating rather than diminishing and we see strong demand from our core professional readers for increasingly granular news and insight in markets beyond the developed G3 economies. The service will connect the dots across the emerging world to present a holistic view of this vibrant and increasingly central story.”
FT Tilt has a network of dedicated writers stationed in regional bureaus around the world, providing detailed coverage of Latin America, Africa, the Middle East, South and East Asia, Russia and Eastern Europe. Launched by the team responsible for the multi-award winning financial blog FT Alphaville, this new service draws on a rich pedigree of producing exclusive, market-moving news and thoughtful analysis. FT Tilt has been developed as part of the FT’s broader effort to provide specialised coverage with tangible value to niche audiences.
Features of the service include:
Murphy said, “By drilling down into the important yet underreported world of emerging markets, gathering a professional community of members contributing to a high-level and dynamic conversation, and measuring collective sentiment of the news, FT Tilt is taking an unprecedented step in the evolution of online journalism to better serve its readers with interests and stakes in even the most opaque corners of the world.”
Readers can apply for membership to Tilt Populi and a free trial to Tilt Pro by filling out a short questionnaire at http://tilt.ft.com. Follow FT Tilt on Twitter @FTTilt.
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About the Financial Times
The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing essential news, comment, data and analysis for the global business community, the FT has a combined paid print and digital circulation of 579,249 (Deloitte assured, September 2010) and a combined print and online average daily readership of 1.9 million people worldwide (PwC assured, May 2010). FT.com has over 3 million registered users and 189,022 paying digital subscribers. The newspaper, printed at 24 print sites across the globe, has a daily circulation of 400,699 (ABC figures November 2010).